In harmony with the vibrant national celebrations marking the 80th anniversary of the August Revolution and National Day (September 2), and amid the launch and inauguration of 250 key projects across Vietnam, CENTRAL Construction Joint Stock Company, in collaboration with investor Kyoritsu Maintenance Vietnam Co., Ltd., solemnly held a spiritual ceremony to inaugurate The One Tower project. The project is located at No. 6, 2/9 Street, Hai Chau Ward, directly opposite APEC Park — a landmark of Da Nang city.
The ceremony took place in a solemn atmosphere with the attendance of the investor, consultants, and the CENTRAL project management board. This spiritual ritual, deeply rooted in Vietnamese cultural traditions, signifies an auspicious start to construction, expressing wishes for smooth, safe, and successful project execution.
Representatives of the parties perform the spiritual offering ceremony
The development follows the global Workcation trend — a pioneering concept that combines high-quality accommodation with a modern working environment. Positioned in Da Nang, a city emerging as a regional hub for tourism, events, and technological innovation, the project exemplifies a forward-looking vision in urban development.
Perspective of The One Towerdirectly opposite APEC Park, Hai Chau Ward, Da Nang city
The tower, located on an 1,800 m² plot, will feature 25 floors above ground and three basement levels. Designed by renowned architectural firms TWOG and Ong & Ong (Singapore), the building will rise nearly 100 meters with a sleek, full-glass façade. Its premium location offers dual panoramic views of the Han River and My Khe Beach — a rare urban advantage. From its launch, the project has attracted strong attention due to its prime “golden lot” with three frontages and the solid reputation of its investor. Kyoritsu Maintenance Vietnam, backed by robust financial resources and a portfolio of legally sound land reserves in key tourism areas, brings added confidence to the development.
As supply of integrated office-residence products remains scarce in central Da Nang, this project’s presence at a “diamond” location — bordered by 2/9, Binh Hien, and Dao Tan streets — not only enhances its investment appeal but also promises long-term profitability for stakeholders.
The project area with a central city location
Continuing CENTRAL’s string of signature “C-branded” developments across Da Nang, this new project further affirms the company’s exceptional construction capabilities, brand prestige, and the ongoing trust of investors in CENTRAL as a reliable partner for landmark developments.
CENTRAL Construction Joint Stock Company has officially been awarded the main construction contract for the FPT Plaza 4 project by the investor, FPT Danang Urban JSC. This milestone marks the first collaboration between CENTRAL and FPT Corporation — one of Vietnam’s leading technology conglomerates. With a total investment of VND 2,790 billion, FPT Plaza 4 is expected to become a new icon of smart, green, and comfortable living in the heart of FPT City’s urban technology zone in Da Nang.
PROJECT INFORMATION:
Project name:
FPT Plaza 4
Location:
FPT City Urban Area, Da Nang
Investor:
FPT City
Design Consultant:
Archivina JSC
Land area:
18.000m2
CFA:
196.575m2
Strategically situated on Lot B5-3, Hoang Minh Thang Street, Ngu Hanh Son Ward, FPT Plaza 4 is adjacent to a 3-hectare central park and square, and just a 2-minute drive from Tan Tra Beach. The development comprises 20 floors and 3 basements, with a low construction density of only 43%, harmonizing modern architecture with extensive green spaces. Built to Smart Living standards, the project integrates advanced technologies including QR code security systems, digital service management and payment, and a wide range of amenities such as a gym, spa, meditation gardens, co-working spaces, and shophouses. It aims to offer a “Tech – Green – Modern” lifestyle in the midst of an urban setting.
Project perspective of FPT Plaza 4 apartment building
FPT Plaza 4 – A continuing mark in the FPT Technology Urban Area
FPT City Da Nang is home to a growing ecosystem of technology (FPT Software), telecommunications (FPT Telecom), and education (FPT Education), serving as a live-work hub for nearly 10,000 IT professionals and engineers. Following the successful completion of FPT Plaza 1, 2, and 3 — comprising over 2,000 apartments — FPT Plaza 4 will add nearly 1,400 modern residential units surrounded by greenery and integrated amenities. This latest development is not only a response to the growing housing demand of Da Nang’s expert community but also a significant step in enhancing the city’s urban technology landscape and quality of life.
Actual images of the FPT technology urban area
CENTRAL accompanies leading brands in Vietnam
FPT Plaza 4 marks a significant expansion of CENTRAL’s presence in Da Nang, bringing the company’s total number of active projects in the city to 10. Being entrusted with this key project highlights CENTRAL’s strong reputation and proven capabilities in the construction industry.
The project management team has already commenced groundwork, with CENTRAL committed to deploying elite resources and advanced project management technologies to ensure the timely, high-quality, and safe delivery of FPT Plaza 4. This collaboration between CENTRAL and FPT aims to create a landmark of lasting value, further elevating both brands in the Vietnamese market.
On the morning of August 10, 2025, CENTRAL Construction Joint Stock Company, in collaboration with the project developer Phuc Thanh An Real Estate JSC, officially organized the groundbreaking ceremony for the contract package of construction works for the basement, structural body, and architectural completion of The Poet Residence – a high-end residential apartment project in Da Nang. The groundbreaking ceremony was attended by representatives from the investor, project management board, construction supervision consultants, General Contractor CENTRAL, strategic partners, and staffs from all involved parties.
Architectural Highlights and Project Scale
Located on a prime 2,000m² plot, The Poet Residence comprises two basement levels and 25 above-ground floors, with three floors allocated for commercial, service, and amenity spaces. The development features 275 modern, efficiently designed apartments, with clear legal ownership and long-term land use rights. Once completed, The Poet Residence is expected to not only enrich the city’s supply of high-quality housing but also become a modern architectural landmark contributing to the urban landscape in Southeast Da Nang.
Representatives of the leadership from both sides take commemorative photos at the ceremony
Meeting Market Demands with a Contemporary Vision
In recent years, Da Nang’s real estate market has witnessed a clear shift in customer preferences. Increasingly, affluent locals, investors, and buyers from other provinces are prioritizing high-end apartments near rivers and the coastline — for living, leisure, or rental investment.
Recognizing this trend, The Poet Residence aims to offer a premium living experience that integrates modern amenities, a nature-friendly environment, and a highly connected location, making it an ideal choice for discerning residents.
Project context of The Poet Residence
Site plan of The Poet Residence
Speaking at the ceremony, Mr. Nguyen Ba Di, CEO of Phuc Thanh An Real Estate, shared: “This project represents a great aspiration of our company — to build a civilized community where residents can live and work in happiness. The Poet Residence has been approved by the Construction Activities Management Agency, Ministry of Construction and we are proud that it carries long-term land ownership rights. With CENTRAL as our trusted contractor, we are confident the project will be delivered on schedule and to the highest standards of quality.”
Mr. Nguyen Ba Di, CEO of Phuc Thanh An Real Estate spoke at the ceremony
Representing CENTRAL, Mr. Vu Duc Tai, Executive Director, stated: “With extensive experience in executing high-rise projects across premium segments for Vietnam’s top developers, CENTRAL is honored to be entrusted with this first collaboration with Phuc Thanh An. We are fully committed to delivering an efficient, comprehensive construction solution, ensuring the final product meets the highest standards of quality, precision, and timely delivery.”
Mr. Vu Duc Tai, Executive Director of CENTRAL Construction Joint Stock Company shared at the ceremony
Some images from the ceremony:
Leaders from both sides perform the ground-breaking ritual
The PMB takes commemorative photos at the ceremony
On August 1, 2025, at the Park Hyatt Hotel – Ho Chi Minh City, Vietnam Report Joint Stock Company, in collaboration with VietNamNet Newspaper, successfully organized the Vietnam CEO Summit 2025 under the theme: “Digital Branding and the Future of Vietnam’s National Brand.” The Vietnam CEO Summit 2025 attracted significant attention and participation from numerous senior leaders of major enterprises, leading companies in the finance – technology sectors in Vietnam, top economic, financial, technological, and management experts, representatives from international trade organizations, and domestic and international media agencies.
Professor John Quelch — one of the world’s leading scholars in brand strategy, former Vice Dean of Harvard Business School (USA), and currently Vice Dean at Duke Kunshan University (China) — brought sharp insights on branding in the digital era. The “Brand Wizard” emphasized the importance of balancing push and pull marketing strategies and warned businesses not to neglect the basic principles of distribution and media channel management.
Panel discussion at the Vietnam CEO Summit 2025
Professor John Quelch offers a sharp perspective on branding in the digital age
In a flat and highly competitive world where technology can be shared and business models easily replicated, branding has become the most sustainable differentiator. A strong brand is not only a market advantage but also a symbol of vision, culture, and leadership capacity
Delivering opening remarks, Mr. Vu Dang Vinh, General Director of Vietnam Report and the event host, emphasized: “Vietnam is entering a transformative phase of economic and geographical restructuring. This is a pivotal moment for the Vietnamese business community to come together and explore a strategic question: How can Vietnamese brands, businesses, and products assert themselves on the global stage? I hope this summit sparks new narratives and deep perspectives in the context of technological disruption and the digital era, inspiring every leader and business to shape their own path forward.”
Mr. Vu Dang Vinh, General Director of Vietnam Report, shared about the theme of the conference
Attending as an honorary guest, Mr. Tran Quang Tuan, Chairman and CEO of CENTRAL Construction Joint Stock Company, shared in-depth views on brand strategy for Vietnamese enterprises in international markets. According to Mr. Tuan, penetrating key markets such as the Middle East and Taiwan requires a strong internal foundation, digital transformation, and a skilled, professional workforce.
As a pioneering Vietnamese general contractor expanding abroad, CENTRAL places strong emphasis on selecting and training highly skilled, diligent personnel — a key competitive edge. Additionally, stable financial capacity and strict cash flow control provide a solid foundation for CENTRAL to confidently participate in large-scale international projects. According to Mr. Tuan, these capabilities are our ticket to go global, positioning CENTRAL as a trusted and sustainable partner for international investors.
Mr. Tran Quang Tuan spoke at the conference
Mr. Nguyen Anh Tuan — Co-founder and Co-chair of the Boston Global Forum, and the first Editor-in-Chief of VietNamNet — delivered a strategic message about the role of branding in enhancing national stature. In his speech, he stated that allocating financial resources wisely to digital branding and AI projects, especially ethical technology; building a team with deep understanding of the U.S. and global landscape, capable of creativity and connecting with elite international networks. Ultimately, he concluded that genuine quality, transparency, and national identity are the foundational elements for Vietnamese brands to succeed on the global stage.
Mr. Nguyen Anh Tuan — Co-founder and Co-chair of the Boston Global Forum, and the first Editor-in-Chief of VietNamNet spoke at the conference
As a leading general contractor, CENTRAL views digital transformation not as a trend, but as a strategic lever to enhance operational efficiency, increase project value, and adapt to an increasingly complex business environment. Understanding the construction industry’s unique challenges — where scale, timelines, and cross-departmental coordination are critical — CENTRAL has built a comprehensive digital ecosystem.
The company integrates advanced platforms such as ERP, Bravo, Power BI, Office 365, Cloud Server, and eOffice, creating a seamless, transparent, and real-time data flow across all functions. This system not only standardizes processes and optimizes resources but also empowers accurate, agile decision-making at all management levels.Digital transformation has allowed CENTRAL to streamline operations and establish a distinct competitive advantage — an agile, efficient system ready to thrive in the digital era of construction.
With unwavering commitment to quality and responsibility, CENTRAL continues to maintain its core identity, contributing to national development while asserting the role and vision of a Vietnamese construction enterprise both domestically and internationally.
Following the successful completion of the main structural works for the twin 30-storey towers — Melia Hotel and The Paramount of Libera Nha Trang Resort – Commercial – Entertainment Complex, CENTRAL has been entrusted by KDI Holdings to undertake the whole MEP contract for this project.
This contract brings CENTRAL’s total MEP contract value in 2025 to nearly VND 3,000 billion, marking a significant milestone that reinforces its robust growth trajectory and solidifies its position as a leading General Contractor in both construction and MEP in Vietnam.
Actual images of the Libera Nha Trang Resort – Commercial – Entertainment Complex project
PROJECT INFORMATION:
Investor:
Vega City JSC (KDI Holdings)
Location:
Coastal land at Bai Tien, Vinh Hoa Ward, Nha Trang City
Scope:
The Paramount Tower — 30 storeys, 1 basement level, and 8 podium floors
Actual images of Paramount tower
Libera Nha Trang – A Beacon of Luxury by the Sea
Dubbed the “tourism heart” of Central Vietnam, Nha Trang attracted over 10.6 million visitors in 2024 alone — a testament to its growing global appeal. Seizing this momentum, the Libera Nha Trang complex emerges as a new symbol of high-end coastal living, poised to reshape the local tourism and real estate landscape.
Nestled along the scenic Bai Tien coastline, the 44-hectare development boasts 2 kilometers of beachfront and a rare “mountain-back, sea-facing” topography. Envisioned as a self-contained resort city, Libera features luxury villas, vibrant commercial townhouses, a cultural arts center, and world-class entertainment amenities. The involvement of premier hotel operators such as Melia Hotels International and Accor Group further elevates the new symbol of high-end tourism in Central Vietnam forward to a destination of choice for affluent travelers worldwide.
CENTRAL – A Proven Leader in MEP
More than a reputable General Contractor, CENTRAL continues to affirm its expertise in MEP through a portfolio of large-scale, high-end projects across Vietnam. These include Alma Resort Cam Ranh (Israel), Ana Mandara Cam Ranh (Sovico), Empire City (Keppel Land), Sol Forest, UOA (Malaysia), Vinhomes Grand Park, and Happy One Central, among others.
Expanding beyond domestic borders, CENTRAL is also making its mark internationally. In Taiwan, the company is currently executing MEP works for two major projects: the Taipei Twin Towers — featuring the tallest structure at 73 storeys — and the Zhongya Anju. Combined, these contracts are valued at nearly VND 1,000 billion, underscoring CENTRAL’s strategic progress in globalizing its MEP capabilities to meet international standards.
A key differentiator for CENTRAL lies in its adoption of cutting-edge technologies, particularly Building Information Modeling (BIM), which integrates structural, architectural, and MEP disciplines from the design phase. This approach streamlines coordination, optimizes costs, minimizes technical risks, reduces waste, and ensures quality and schedule adherence.
With a highly experienced and tech-savvy engineering team committed to innovation, CENTRAL is well-positioned to deliver comprehensive, efficient, and sustainable MEP solutions — driving forward its vision to become Vietnam’s top-tier General Contractor with a global footprint.
Central has officially won the bid to develop the high-end The Poet Residence project in Da Nang, reaffirming its leading position in Vietnam’s vibrant real estate market. This achievement underscores CENTRAL’s reputation as a pioneering force in the region, especially as Da Nang continues to experience remarkable growth driven by the country’s top general contractors.
The Poet Residence is not merely a new construction; it represents a strategic extension of CENTRAL’s ongoing efforts to establish a significant presence across Da Nang. To date, the company has actively executed eight large-scale projects in the city, spanning luxury apartments, seaside villas, and modern commercial and service complexes, solidifying its footprint in the local real estate landscape.
PROJECT INFORMATION:
Project name:
The Poet Residence
Investor:
Phuc Thanh An Real Estate Joint Stock Company
Land Area:
2,000 square meters
Scale:
Featuring two basement levels and 25 floors of high-rise construction
Location:
95-97-99 Ho Xuan Huong, My An Ward, Da Nang
Project perspective image of The Poet Residence
The Poet Residence – An Icon of Elegant Coastal Living in Da Nang
Strategically positioned along Ho Xuan Huong Street with a boulevard width of 42 meters, The Poet Residence boasts scenic views of My Khue Beach. Its modern design, combined with transparent legal documentation, positions this development to become a new iconic symbol within Da Nang’s cityscape. The project aims to create a harmonious blend of residential comfort, leisure, and investment opportunities, making it a distinctive lifestyle destination.
Once completed, the development will offer approximately 275 luxury apartments and three floors dedicated to modern commercial and service facilities. This project is expected to help define new standards of living for the development corridor along Da Nang’s coast, contributing significantly to the local urban fabric.
Moreover, The Poet Residence signifies the inaugural collaboration between CENTRAL and Phuc Thanh An Real Estate Joint Stock Company. This partnership lays the foundation for a sustainable, effective, and long-term alliance aimed at elevating the quality and diversity of urban development in central Vietnam.
Expanding CENTRAL’s Presence in Central Vietnam
As the General Contractor, CENTRAL will initiate construction of the structural elements and finishing works starting August 2025. With a wealth of experience in constructing high-rise projects in various premium segments—including collaborations with renowned brands such as Vingroup, Masterise Homes, Sun Group, Sơn Kim Land, and Phat Dat Group—CENTRAL has earned global confidence through its ability to deliver projects on time, with impeccable quality and meticulous attention to detail.
Each project undertaken by CENTRAL in Da Nang is more than just a building; it reflects a commitment to excellence in quality, aesthetics, and project management. Notable developments such as The Legend City, Cosmo Royal, Mandarin Oriental, The Estuary (Masteri Rivera) and numerous projects for Sun Group exemplify the company’s responsibility and dedication, contributing to the vibrant transformation of Da Nang’s coastal urban landscape.
Current CENTRAL’s projects in Da Nang
Amid increasing market demand for luxury apartments along rivers and beaches, The Poet Residence stands out as a prime destination offering a perfect convergence of living, leisure, and long-term investment value. CENTRAL is committed to collaborating closely with its investor partner to realize a project that delivers superior quality, adheres to precise schedules, and upholds high technical and aesthetic standards, thereby continuing its legacy of shaping modern, sophisticated urban communities.
